ITI CALLS NAB ADVERTISING
CAMPAIGN ON WHITE SPACES
“HIGH-DOLLAR MEDIA SCARE”
09.10.2007
FOR IMMEDIATE RELEASE
ITI CALLS
NAB ADVERTISING CAMPAIGN
ON WHITE SPACES “HIGH-DOLLAR MEDIA SCARE”
WASHINGTON, D.C. – Information Technology Industry
Council (ITI) Director of Government Relations Brian Peters today responded
to the National Association of Broadcasters’ (NAB) announced launch of
an advertising campaign to prevent FCC approval of “white spaces” --
digital TV spectrum between bands – for unlicensed use by portable Internet
devices.
“Rather than give FCC engineers and Chairman Martin credit for their
good work, the NAB and MSTV are using a high-dollar media scare campaign to
attack and discredit technological innovation that could help bring broadband
to all Americans,” Peters said. “The NAB should spend money
to educate consumers about the DTV transition, not confusing them with fabrications
designed to scare consumers and score lobbying points.”
“The FCC has a truly unique opportunity to promote robust wireless innovation.
The FCC and policy-makers have a choice between a century-old technology or
the latest technologies available today.”
“In cities and communities across the country, there is a substantial
amount of unused spectrum in the television bands. Access to the TV white spaces
can facilitate more affordable and ubiquitous broadband deployment for all
Americans, particularly in rural areas. The white spaces also represent
a tremendous opportunity for public safety services.”
“We hope FCC Chairman Martin will remain committed to a rigorous and
transparent testing process that gives maximum opportunity for these new technologies. We
believe such a process will truly allow the white spaces to foster yet another
American wireless revolution.”
ABOUT ITI
The Information Technology Industry Council (ITI) represents the nation’s
leading high-tech companies and is widely recognized as the tech industry's
most effective lobbying organization in Washington. ITI helps member
companies achieve their policy objectives through building relationships with
Members of Congress, Administration officials, and foreign governments; organizing
industry-wide consensus on policy issues; and working to enact tech-friendly
government policies.
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ITI member companies include Accenture, Agilent Technologies, AMD, Apple, Applied Materials, Canon U.S.A., Cisco, ca, Corning, Dell, Eastman Kodak, eBay, EMC, Hewlett-Packard, Honeywell, IBM, Intel, Intuit, Lenovo, Lexmark, Micron, Microsoft, Monster, National Semiconductor, NCR, Oracle, Panasonic, SAP, Sony Electronics, Sun Microsystems, Symbol Technologies, Tektronix, Texas Instruments, Time Warner, Unisys, Verisign and Vonage.
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