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Data centers are the workhorses of the latest wave of ICT innovation: cloud computing, the rapid expansion of mobile technology, and the shift from physical media to digital streaming. None would be possible without data centers. However, there is a consequence, namely the growing energy and water use of data centers and the stress that places on the larger system. Industry has responded swiftly by [...]
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Yesterday eBay Inc. formally opened its new Salt Lake City data center – a world class facility that is on track to help facilitate an estimated $300 billion in enabled commerce volume by 2015. Long story short, eBay is proving that environmental considerations can go hand-in-hand with good business strategy, and many transactions on eBay and PayPal will now be a little bit greener. The data center [...]
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As we enter an increasingly digital and mobile economy, the promise of greater operational efficiency for businesses, consumers, and governments is obvious. So, too, is the need for greater reliance on data centers. What may not be as obvious is what this means for a cleaner, greener future, or, as Google queried at their large forum earlier this year, how green is the internet? I expect to have [...]
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President Obama today is set to unveil his climate action plan – a 21-page white paper intended to serve as a roadmap to reduced greenhouse gas emissions across myriad economic sectors. (Watch his speech live -- happening now.) The White House plan has three pillars: Cut carbon pollution in America Prepare the United States for the impacts of climate change; and, Lead international efforts to combat [...]
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In his blog on Thursday, ITI’s Dean Garfield quoted comments made by Google’s Eric Schmidt at the “How Green Is the Internet?” summit that we attended that day. Now, you can view Eric’s full comments as well as all the plenary remarks from the event. They are here, along with a two-minute overview video that gives testimony to the energy and intelligence that permeated the event. We also produced [...]
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Back in July 2011, as the Senate Energy & Natural Resources Committee marked up and approved S. 1000, the Shaheen/Portman bill on energy efficiency, I couldn't get excited. Why? It was abundantly clear that the bill had no chance of enactment. With the 2012 election already looming, there was no momentum behind bipartisan energy legislation, even in the noncontroversial, low-hanging fruit area of [...]
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43 years ago, the United States created Earth Day -- and 20 million Americans worked to reshape our environment from one where air pollution was a price of doing business to one where clean air and clean water were considered valuable legacies to be protected and enhanced. Today, it is a moment to look at the modern challenges we all face -- and the cutting-edge solutions that will drive our ability [...]
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Two weeks ago, instead of experiencing the D.C. snow storm that never came, I was in California attending the Green Grid Forum 2013. For those of you who don't know about it, The Green Grid (TGG) is an open industry consortium of end users, policy makers, technology providers, facility architects, and utility companies that works to improve the resource efficiency of data centers. With more than 175 [...]
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The Subcommittee on Energy and Power held its Hearing Tuesday on "American Energy Security and Innovation: An Assessment of Private-Sector Successes and Opportunities in Energy Efficient Technologies." The staff background memo, the witness list, written testimony and other info is here. I only caught portions, as the Hearing lasted 4 hours, and was held concurrently with the CEQ-hosted GreenGov Dialogue [...]
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The reaction from Democratic and Republican Members of Congress to Tuesday night’s State of the Union Address and Republican response show the genuine opportunity for the development of a next-generation energy strategy that can jumpstart U.S. job creation and economic growth. And the technology sector can be a leader in this effort, utilizing innovative products that boost efficiency and productivity [...]